Wednesday, September 28, 2011

Down the Foxhole - ActiveDen

Down the Foxhole - ActiveDen

Link to Envato Notes

Your Say: What’s On Your Coffee Mug?

Posted: 28 Sep 2011 04:55 PM PDT

Bad Helvetica Coffee Mug by David Joyce

We want to hear from you. Each week we give you a chance to share your thoughts, opinions and ideas. Have your say!

What’s on your coffee mug? A witty saying? An entertaining picture? A big chip? Let us know, we’re curious!


Submission Tip: Become Familiar with the Upload Instructions (AudioJungle)

Posted: 28 Sep 2011 04:14 AM PDT

Howdy talented authors! In an ongoing quest for transparency, we bring you another submission tip. These are regular juicy tidbits about our review process, and address issues that can trip up authors. This tip is aimed at AudioJungle authors, but may be relevant to authors in our other marketplaces.

Today we have a brief look at upload instructions.

If you are a new author, you should fully familiarize yourself with the uploading instructions of the section you are submitting to. If you are submitting an ident for example, choose idents in the upload dropdown, then press Help before pressing Upload to see the respective rules for that section.

Chime in at the comments if you have any questions and thanks for reading!


Winner of the Tweet-a-Bundle Competition

Posted: 27 Sep 2011 11:49 PM PDT

The Tweet-a-Bundle competition winner announced!

To celebrate Envato’s 5th birthday we ran a competition asking Marketplace users to Tweet about the exciting Birthday Bundle!

With over 100 people involved, it was difficult to choose a winner. Sadly many entrants forgot the most important competition rule… you must be Following @RockablePress on Twitter!

Luckily Jonthanjosh passed the test and triumphed. He is now the proud owner of the entire Rockable Press collection.
Thats over $200 worth of e-books!

Congratulations Jonthanjosh!
Happy reading.

 


Better Branding- Part One

Posted: 27 Sep 2011 08:44 PM PDT

You can be the most creative, inspired person on the Envato Marketplaces but if you can’t market your products you won’t get the sales you deserve.

Recently threads have been appearing on the forums helping authors connect with each other on social media sites, like Twitter. Connecting with your fellow authors and buyers is an important part of the branding process. It allows you to be inspired by your colleagues, find out what your clients like and represent your products personally.

Social media is a powerful tool and the ability to present your brand globally with a simple click is an amazing opportunity. Creative people worldwide are embracing social media as a way to promote their work and the competition is fierce. There is one thing all our top sellers have in common and that is effective and creative branding.

Dont be a Twit make a Tweet!

Creating a direct communication channel with your clients enables you to provide better service. It gives you the ability to respond to queries and issues in a non formal and personalised way.

Interacting with your Followers gives you important feedback about what your buyers want and how you can deliver it.

Create a call to action for people to Follow you on your item pages and profile. This will help you to direct traffic to your Marketplace items and portfolio by using personalised Tweets. Encouraging people to Follow you means they will have access to more information about your products and items, whilst you can remain informal, personal and connected.

Tweet wisely, whether you are using your account for professional or personal purposes, use your Tweets for good, not evil! Post links to informative articles, things that inspire you and other peoples products. Internet smears are the worst smears of all, they remain forever in cyberspace so Tweet with care!

The most common reason authors don’t work on their brand is ‘lack of time’. Creating new designs is their main focus and often authors want designs to speak for themselves. Lets be honest, most people judge on face value, even if they don’t acknowledge it. Taking the extra time to create a consistent brand, a social media presence and an accessible profile could mean the difference between being an author and being an Elite author.

Effective marketing is not about being ‘big headed’ its about acknowledging your product and saying “I have something really different and creative to share, how can I give it the credit it deserves”. Creating designs and products takes time and energy, why wouldn’t you take the time to make the final touch?

Whether your Followers number in the hundreds or thousands, check out socialmediaexaminer.com and Twitter Up Your Business for more information on how to brand yourself using Twitter.

Stay tuned for more in the Better Branding series…up next…Facebook.


This Week’s Featured Authors

Posted: 27 Sep 2011 05:54 PM PDT

Praise and props to this week’s featured marketplace authors!

Flash-Bob ActiveDen Featured Author: Flash-Bob

This week’s featured author is Flash-Bob, who has 12 items, including the newest from the Facebook category.
View Flash-Bob’s Portfolio

KajinDetier AudioJungle Featured Author: KajinDetier

This week’s featured author is KajinDetier, who has 217 items, including the newest from the Ambient category.
View KajinDetier’s Portfolio

virusnac ThemeForest Featured Author: virusnac

This week’s featured author is virusnac, who has 4 items, including the newest from the Blog / Magazine category.
View virusnac’s Portfolio

CGStation VideoHive Featured Author: CGStation

This week’s featured author is CGStation, who has 22 items, including the newest from the Light category.
View CGStation’s Portfolio

_1981_ GraphicRiver Featured Author: _1981_

This week’s featured author is _1981_, who has 12 items, including the newest from the Man-made objects category.
View _1981_’s Portfolio

AndreyUsa 3DOcean Featured Author: AndreyUsa

This week’s featured author is AndreyUsa, who has 25 items, including the newest from the Military category.
View AndreyUsa’s Portfolio

PixusDesign CodeCanyon Featured Author: PixusDesign

This week’s featured author is PixusDesign, who has 26 items, including the newest from the Miscellaneous category.
View PixusDesign’s Portfolio

andrew8088 Tutorials Featured Author: andrew8088

This week’s featured author is andrew8088, who has 13 items, including the newest from the Workflow category.
View andrew8088′s Portfolio

vblinov PhotoDune Featured Author: vblinov

This week’s featured author is vblinov, who has 650 items.
View vblinov’s Portfolio


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