Posted: 07 Dec 2011 11:23 PM PST
Tags are instrumental in helping buyers find your file while searching the site. While the Marketplace search engine will take a look at all the title, text, attribute, and tags of a file, quality tags are the most important tool for search. However, it can be difficult to include a short list of really effective tags that will get buyers to your file. Rather than stuff a submission with unrelated tags or too few tags, check out some of our tips for effective tags to make your file easy to find.
Note: This article is taken from the Envato Marketplace Wiki: Tips for Choosing Effective Tags.
Steps to Generating Useful Tags
Add additional tags if it can clarify the elements and features of your file. Frequently, words for the context of another tag can help. "Bar" and "alcohol" might be used to search for a pub, while "Bar" and "traffic" might be used to search for a crossing bar or physical object.
Other Tips to Follow
Using phrases – Tags don't have to be a single word. If your file is an illustration of a brown bear, feel free to use the two word tag "brown bear."
Use lowercase – For consistency sake, please do not capitalize words in tags unless they're an acronym (e.g., NASA, RAID, etc).
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